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Bubble London: Joules

For autumn 13, the kidswear range from lifestyle brand Joules, has harked back to its countryside inspiration.

Animals feature heavily across the full collection with camouflage patterns incorporating hares, and knitwear featuring robins and foxes. Even casual jerseys picture tongue in cheek groups of animals with sayings such as ‘cloud of bats’ and ‘band of gorillas’.

For boyswear the brand has a strong selection of quilted jackets, primary coloured rugby shirts and jeans. While for girls Joules offers floral dresses, printed cords and two tone Breton striped tops.

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