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Moda Spring 09

Following the lack of new trends already noted by their absence at both Pure and in Dusseldorf, the proliferation of floral prints and bright shades seen instead at the aforementioned shows were in evidence again in Mod’s spring 09 collections last week.

The womenswear section of the Birmingham show followed a similar trend trajectory, with little in the way of newness but plenty in terms of print and colour.

Florals were absolutely everywhere. Dresses remained the most popular category, with most exhibitors succumbing to putting petal adorned styles on their mannequins. Colours were bright and statement, with primary shades often used on a white background to add extra oomph to the look. Silhouettes remained simple, with knee length, bias cut tea dresses the most common style, although the odd, more daring low cut maxi dress was spotted at some of the more fashion forward brands. Ribbons of satin added extra interest and definition when used on necklines and under the bust.

It wasn’t just dresses that sported the floral look – abstract, sketchy prints appeared on skirts, bold yellow and red blooms was found on cropped white trousers, and both tops and jackets featured repeat leaf patterns.

Aside from floral prints, checks also had their place hanging over from autumn, and came through on piped blazers in red tones and as mini ginghams on trousers, either in grey or baby pink.

Jackets took a distinctly sports luxe turn for spring 09, with plenty of metallic swing styles, shiny parkas and feminine trenches. If refinement is more your customer’s bag, then there were also some pretty brocade evening coats, again incorporating the floral look, this time using tone on tone patterns. Tailored jackets also appeared, most often in bold statement prints or checks and with strongly defined collar shapes.

Eveningwear is one of Moda’s highlights and looked princess-like this season, with plenty of full skirted ball gowns in inky shades and rich purples, with jewelled bodices giving a regal edge to the look.

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