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On the radar — Myo

Founded by two brothers, London-based Myo is a premium men’s swimwear brand inspired by the sophistication of the 1950s, making shorts that are fit for the pool or the hotel bar.

Three fits, Classic (slim), Nautilus (long) and Foundation (short), come in high-quality Italian fabrics featuring patterns that are woven rather than printed.

Currently stocked at Matches, wholesale prices range from £50 to £70.

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