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Pitti Uomo spring 15: Joe San

French label Joe San’s inventive shirting made an impression at Pitti, with crisp white styles and wire-lined collars standing out for their adaptability.

The wire lining is used on its blazers too, allowing either a crisp and straight edge or a more casual look through manipulation of the collar. Tropical prints cover shirts, shorts and jumpers and there is also a range of denim shirts and jeans. With a mid to high positioning in terms of price, all product is made in France using Italian, Japanese and French materials. Joe San is looking for its first UK stockists.

Wholesale prices start at €37 (£30) for shirts, rising to €150 (£120) for blazers.

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