Billed as a more experimental line for the sportswear giant, Puma’s Macht’s Mit Qualität (which translates to the slightly less catchy ‘Puma does it with quality’) is brand new for autumn 12 and available to stock now.
German utilitarianism of the past combines with modern sleekness in a range that has hints of heritage workwear without becoming too earnest. The backpack, wholesaling at £36.50, is a particularly successful part of the Macht’s mit Qualität line, taking influence from the useful canvas bags of old but revitalising them with bright buckles and zips, making it a true vintage/modern hybrid.
Wholesale prices: £18.25 to £88.55
Contact: 07778 692 367 www.puma.com