Sarah Lawrenson, Head of womenswear and childrenswear
Design Looking to our British country heritage for inspiration, our key design story features Barbour’s authentic dress tartan. We’ve developed a feminine, summer version of this iconic plaid and found new ways to use it within garments such as linen dresses, shorts and soft knits.
Colours Our traditional palette is complemented with soft washed tones of dusky pink and dusty green while our Dress Tartan collection features mineral red and cloud blue on a cream base.
Fabrics Our iconic fabrications of wax cotton, quilting and corduroy feature strongly, but these are complemented by new lighter-weight fabrics including linens and cotton.
Silhouettes Our Barbour International brand looks to our motorcycling heritage and garments to inspire our sexy new summer biker jackets and knitwear.
Prices We’ve maintained our price positioning.