Technical sports and heritage are the central stories at Voi Jeans.
Pieces include graphic T-shirts and sweats, as well as polos, full jogger sets and hoodies. The palette includes darker pieces in monochrome, lifted with brighter summer accents such as lime green and teal. A new cheaper pricing structure is being put in place to better compete with the menswear offer on the high street.
Wholesale prices start at £6 to £8 forT-shirts, rising to £22 for outerwear.
- Voi Jeans will show at its showrooms in Preston and London
01772 841973 www.voijeans.com