The lines they are a blurring, especially between menswear and streetwear.
The lines they are a blurring, especially between menswear and streetwear. Where once menswear was all sharp tailoring and good knitwear and young fashion was about hi-tops and hoodies, today the differences are much more subtle.
For guys, the omnipresent trend for all things heritage and outdoorsy has filtered its way through to streetwear in the shape of knit and jacket detailing, with the girls mixing boyish outerwear with softer feminine shapes as if they’ve pinched their boyfriend’s coat on the way out. Well, men’s clothes do look better on women after all.
So far, so sensible, but the real interest and point of difference comes in the shape of colour and pattern. Where rich moss, jewel and wine tones were de rigeur for menswear, streetwear has gone where we all hoped the wider market would venture, with brighter and bolder shades, reflecting the fun, younger attitude of the sector.
Block colours punctuate the look while light-hearted patterns and prints give freshness to knits, T-shirts and bottoms. Camo and graphic, Nordic and Navajo plus florals (just for the women you understand) all feature, and will add depth and curiosity to your offer. Synthetic fibres were used sparingly but effectively across menswear and womenswear, whereas streetwear embraced technical fabrics wholeheartedly, lending a sportier edge in the year of the Games. How’s that for an Olympic legacy?