Diesel’s artistic director Nicola Formichetti celebrated one year at the helm of the denim brand by unveiling his first collection this week at a show in Venice.
The brand’s founder Renzo Rosso raised eyebrows when he announced Formichetti’s appointment last April, with many questioning what a stylist famed for his outlandish editorial work and for dressing Lady Gaga could bring to a multi-billion pound denim-focused brand.
But Formichetti has proved people wrong, unveiling a rounded range with a wearable rock and roll edge, likely to appeal to many of Diesel’s loyal customers while attracting new fans.
The men’s and women’s range revolved around three key themes, blending Diesel’s heritage with Formichetti’s fashion forward eye. It started with a focus on zipped and buckled leather mini dresses, classic biker jackets and luxed up sweaters. The brand’s core denim offer came bleached, worn and ripped, working patch-worked washes over predominately skinny fits. On trend oversized parkas closed the show, layered with eye-catching coloured knitwear and utility trousers for a street style spin on military.