Industry insider’s share their thoughts.
I’m expecting autumn 13 is going to be another exciting season. Print is key in many guises, from strong colour repeats, digital, conversational and semi plains. Knits and knitted texture will be less about Fair Isle and more about intricate knitted stitch details and textured yarns. Crew will still be the dominant neck shape. Americana looks ready for another resurgence, with treatment and finish what makes it new. Skinny jeans are a must.
Post-Olympics, I’m still very much seeing the technical or sports lifestyle area being hugely important. Innovative and interesting fabrics and trims that reflect, or even glow in the dark make for great selling and talking points. At Lyle & Scott (spring 13 pictured), we are pushing a dual route of technical innovation inspired by our golfing roots, versus back-to-the-brand product stories and talking points.
My big trend prediction is deconstruction and oversized modernist luxury, neo-classicism mixed with DIY elements. I’ve been thinking a lot about the idea of ‘The Perfect Boring’ and ‘Special Normal’, so clothes that are modest and simple, charming, easy, elegant and authentic (spring 13, pictured).
Although autumn 13 is an age away, I’m already excited. However, this should be a season thankfully lacking bland heritage. Instead it will be full of directional tailoring from Matthew Miller, messed-up sportswear from William Richard Green (spring 13 pictured) and British swagger from Agi & Sam.