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Who’s Next, Paris: womenswear buyers’ comments

The trade show season has officially kicked off and I recently ventured to Paris for Who’s Next – Pret a Porter, kicking off the spring 13 womenswear season with halls packed with new product.

While walking around the halls I bumped into several indie buyers and asked them about what they had discovered in terms of trends and exciting new collections.

 

Donna Ida, owner of the eponymous four-store women’s denim indie Donna Ida:

“Neon is still a big trend and it’s great to see so much colour continuing into spring 13.  The Isabel Marant-effect is still very clearly in evidence across a lot of brands! I loved the nostalgic style of Mes Demoiselles Paris - the clothes show a degree of innocence without the rose tint.”

Helen_Palmer_Bottega

Helen Palmer, junior buyer at womenswear indie Bottega:

“Throughout the show there were heavy sports luxe influences, with a more relaxed feel to them than previous seasons. Aspects of neon also featured without being too over-baring. It was refreshing to see so much colour and print being used, particularly in some of the longer length dresses and skirts, both items are easy to wear and invest in.

The hall was filled with several intriguing pieces, but for mixing trend influences and commercial ones together, Essential had some great wardrobe updates in their collection. Antik Batik had a few eye catching pattern designs on their silhouettes. For easy to wear T-shirts, Leon + Harper brought a fun edge, perfect for summer time when the weather (hopefully) picks up.”

Check out my pick of the key brands and latest spring 13 trends in the next issue of Drapers, out Friday 14.

Click here for all our blog posts from Bread & Butter and the other Berlin shows.

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