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Weekend Offender tidies up its act

Autumn 14 sees an overhaul of Weekend Offender’s branding, continuing the label’s move away from logo-heavy pieces.

The signature dove logo, which previously appeared throughout the collection, will now only be used on the more premium Category A products, while a new felt patch label brings another high-end touch. Internal labels are more low-key, in cream and navy, while swing tags have a more refined and simple look.

www.weekendoffender.com

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