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Balmain promotes Olivier Rousteing to head up ready-to-wear

Balmain has promoted Olivier Rousteing to head up its ready-to-wear collections, just weeks after it emerged that creative director Christophe Decarnin would leave the French luxury brand.

Rousteing, who has been in charge of Balmain’s womenswear design studio since 2009  has been appointed designer, in charge of its women’s and men’s ready-to-wear collections. Prior to joining Balmain, Rousteing worked for Roberto Cavalli for five years.

Balmain chief executive officer Alain Hivelin said he looked forward to this new era for the house.

He said: “I am convinced of Olivier’s talent and ability to build upon the successes of the house. He begins his new task with a great understanding and appreciation of the unique DNA of the brand.”

Decarnin was credited with igniting the 2009 trend for sharp shouldered-jackets and dresses and was named creative director for the label’s women’s ready-to-wear collection in November 2007.

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