Reiss is to open a store in Sheffield shopping centre Meadowhall this spring.
The retailer has signed a 10 year lease for a 3,515 sq ft unit in the centre. It joins Skechers and North Face, which have both recently opened stores in the South Yorkshire centre.
Claire Barber, head of shopping centre asset management for British Land, said: “Reiss is a great addition to the existing line up at Meadowhall, further strengthening the fashion provision that includes brands such as Armani Exchange, Hugo Boss and Ted Baker. The arrival of Reiss underpins Meadowhall’s appeal to an increasingly premium customer.”