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Marks & Spencer asks suppliers for contribution to store overhaul programme


What happens if the suppliers dont agree that the changes will bring about increased long term revenue? Will suppliers have to contribute to something that will bring a reduction in business? The fact is, when Mrs M+S goes into store for a pair of pants she wants to go to the pants section and buy pants, not have pre meeting with her image consultant and stylist as to which sub brand ethos most fits his personality, in order to know which particular section of the store to target. This move will not bring about positive business gains, in fact probably the opposite, and certainly wont payback the investment. Although, one saving grace is that the current ranges are simply awful and i would be willing to bet that ladieswear is having a torrid time, therefore the LFL next year should look good and the management will put this down to the new shopfit!

Posted date

4 October 2011

Posted time

12:10 pm