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Treds suppliers count cost of collapse


Yeah, keep buying the same shoe brands as everyone else on the high street and expect great results. We now live in an era where all the stores are buying the same stock and then compete against each other. At the point that more and more brands can't supply you because they have too many accounts in the UK. I know cause I tried without naming anyone in particular. But still, buyers want what everyone else has, partly because they aren't good at what they do, partly believing they will get their numbers and satisfy mgmt by selling known or don't have a system to successfully introduce new brands. No wonder more and more are going out of business. Be brave, offer your customers something different and explain them your products in more details and with more passion and you'll see the changes in your sales. Introduce your customers to the new and fresh footwear brands rather than them influencing you to stock the brands everyone else has. That can only work for a certain period before saturation kicks in, and bigger brick or click stores put you out of business.

Posted date

5 February 2019

Posted time

1:11 pm