Net-a-Porter, the luxury etailer, has used celebrities for the first time to model its new season’s collection in its print magazine.
Presenter and model Alexa Chung and Vogue Japan fashion director at large Anna Dello Russo feature in the magazine which is available to purchase on the site at a cover price of £7 from next Wednesday.
Net-a-Porter’s editorial director Claudia Plant said: “The fashion industry has been increasingly inspired by the front row personalities and it seemed a natural fit for its most photographed stars Alexa and Anna to showcase Net-a-Porter’s spring looks in their respective iconic styles. For us they represent the two directions of the season. This spring offers a broad spectrum of choice and we hope the latest issue of our print magazine will both excite and inspire.”