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Exclusive: Head buyer is latest to part company with Asos

Asos head of buying Ellen Andrews is to leave after seven years at the etailer.

Andrews joined Asos in 2005 and before that spent five years at department store chain House of Fraser as a buyer.

It is not known what Andrews’ next move will be or whether she will be replaced at Asos. However, it is understood she will leave the young fashion etailer by the end of the year.

Andrews is the latest in a series of departures at Asos. In October it was revealed that buying director Caren Downie and womenswear design director Sarah Wilkinson had stepped down from the business.

Product director Robert Bready also resigned from the Asos board after seven years to pursue “fresh challenges”.

Additionally, Moriamo Oshodi, head of womenswear buying for trend brands and branded accessories, left Asos after 12 years to pursue personal projects.

The spate of departures follows the announcement last month that former Marks & Spencer executive director Kate Bostock will join Asos as executive director of product and trading in January.

Bostock left both the board and her M&S role on October 1, following a year of speculation about her joining Asos.

The owner of one young fashion brand stocked by Asos said: “There seems to be lots of changes going on there at the moment.”

Readers' comments (1)

  • Hope they get more variety on the main site now...the outlet section is (for me as an older shopper) now the most interesting part of the site but I would like to see the new things from these labels as well as the clearance. Daughter and mates (18 - 20) buy a lot more on boo hoo or misguided now rather than asos own label as it now isn't seen as very aspirational (by them) and also is a bit samey to what's out on the High St (or similar to what's sold cheaper on boohoo)

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