US fashion brand and styling service JustFab.com has launched in the UK as JustFab.co.uk.
A leader in the fashion subscription space, the website is the first in the industry to launch its own online community that allows members to upload photos and get style advice from other users and style panel experts.
The service, which costs £35 a month, also enables JustFab members to access discounted pricing and promotions, while casual shoppers can use the website’s pay-as-you-go facility without committing to a monthly subscription.
JustFab has more than six million members in the US and earlier this year, the company secured US$76 million (over £42 million) in funding to further the company’s international expansion. JustFab co-CEO Adam Goldenberg said, “At a time when others are retreating from the subscriptions and international markets, we see massive growth and opportunity.”
Having also launched in Germany in April, JustFab intend to have several other major European markets secured by the end of the first quarter in 2013.
The company’s second co-CEO, Don Ressler, commented, “When you combine great value, selection, quality, and personalisation with a fun, social shopping experience, you attract and retain members. JustFab has masterfully done what no one else has been able to do, and the team has accomplished it in record time.”