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Sales continue to impress at Asos

Asos has maintained its strong performance in the UK and overseas after the young fashion etailer said sales increased 54% to £61.7m in its first quarter.

UK sales were ahead 32% to £38.8m in the 12 weeks to June 30 and international sales rose 111% to £22.9m. Chief executive Nick Robertson said he was confident of “excellent progress” this year.

Robertson played down speculation surrounding stakebuilding in the AIM-listed etailer by Danish fashion group Bestseller, which acquired more than 4% of the business in April. According to sources, Bestseller, which sells its brands including Vero Moda and Vila on Asos, wants to up its stake to 10%.

Bestseller declined to comment but said in a statement from chief finance officer Lise Kaae Løvbjerg that investment was purely financial. “We have no ambition to take over the entire company,” said Bestseller.

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