Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

Hit or miss: Miss Selfridge - 3/10

  • 216 Oxford St

Misselfridge AW14

Pros

The offer is well targeted, filling the role of a younger Topshop. It features girlish pieces in floral prints, with a high presence of glitz, and a lot more partywear compared with its competitors, including floor-length embellished, sequined and beaded dresses. Most trends are accounted for, with the 1970s theme coming through via fake fur jackets, fake leather skirts and jacquard prints, as well as some pretty pastel fake fur-collared coats.

Cons

It has none of the interesting styling seen in Topshop and none of the sales assistants showed much interest in the customers. However, it is quality that really lets Miss Selfridge down, with paper-thin jacquard trousers for £40 that appear ready to fall apart, a flammable-looking polyester slip dress for £25 and a stiff fake leather top that feels plastic for £35. There are comparable styles in Forever 21 for around £10 to £15 cheaper.

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.