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Independents' bestsellers: mainstream fashion

Find out what’s selling now in the world of mainstream fashion


Douglas & grahame topcoat black 3

Douglas & grahame topcoat black 3

Douglas & Grahame

David Wink, owner of Crosbys in Seaford, East Sussex

Trousers from Gurteen (£50-£80) have been good for us, particularly the corduroy styles. Coats from Douglas & Grahame (£125-£300) are also doing very well, as has lighter knitwear from Gabicci (£65). We were pretty pleased with our performance last year and had some good growth before Christmas. There is obviously some uncertainty and nervousness at the moment, but we are feeling optimistic.



Carl Plested, sales assistant at Clive Continental Fashion in Aberystwyth

Brushed cotton shirts from Casa Moda (£49.95) have been great. Remus Uomo plain shirts can always be counted upon, but waistcoats (£70) have been a real trend this season and the brand’s new 100% wool suits have also been brilliant for us, especially the three-pieces (£365). For shirts, it’s all about Olymp. The monochrome styles (£45) have really stood out. Challenges for us lately have really been down to weather. Our winter ranges didn’t really get off to a good start, which we’ll look at for this year. That said, we reordered our velvet Scott coats (£189) – the checked version with a burgundy and black collar was our bestseller on outerwear. 


Owen Barry, owner of Barry’s Menswear in Cork

Superdry is our number one brand, particularly hoodies (£90.95-£129.95). It really is the brighter, the better and royal blue has been stellar for us. Remus Uomo is great across suits and casualwear and its slim-fit three-piece suits (£279-£450) have performed well. XV Kings is another bestseller, and it really is a top class brand. We are achieving a good sell-through across all product types but polo shirts (£39.95) and gilets (£139.95) have almost sold out.


Magee navy tweed jacket

Magee navy tweed jacket


John Conran, menswear buyer at Anthony Ryan in Galway

Magee has been good across jackets and suits (£350-£599) and we’ve also seen success from shirt brand Olymp (£69.95-£89.95). Navy checks have been a bestseller. Striped shirts haven’t been as strong, so we’re expecting the checked print to continue to grow for the spring. The main challenge for us this year is simply getting people through the doors and we are concerned that footfall will continue to be a struggle in 2017. 



Dorothy McPherson, partner at She of Scone, in Perth

We’ve had great success with a navy and white striped two-piece from Just White (£125-£129). Black Joseph Ribkoff trousers continue to do well for us, as they are so easy to wear. Michele trousers (£110-£125) can also be counted upon, especially in navy. We are really looking forward to getting some new stock in. We can’t wait for our new season dresses and separates in particular, as the weather gets milder. Newness is what we need right now, and it will gradually start to filter down over the next few weeks.


Joseph ribkoff campaign shot cocktail dress

Joseph ribkoff campaign shot cocktail dress

Joseph Ribkoff

Irene Mackie, owner of Bentleys in Banchory, Aberdeenshire

Sales of cocktail styles dress sales are really beginning to climb, especially for Joseph Ribkoff (£210-£300) and Frank Lyman (£180-£250) and that should hopefully continue. Danish brand The Masai Clothing Company is doing well as always, and its variety of relaxed co-ordinating pieces are brilliant (£70-£100). A green and black combination print worked well for us over Christmas, and the new navy and cream sets will be great for the spring.



Debbie Stewart, owner of A Bientot in Glasgow

Our new season tops from Ted Baker (£39-£159) have started terrifically, but it’s the Vera Moda puffa jackets (£34) that are really performing, especially bright colours. Letterbox red, royal blue, and turquoise are all colours that seem to be taking off right now. Surprisingly, customers are already buying for spring.


Masai163 1 cmyk

Masai163 1 cmyk


Dawn Small, Owner of Bijoux & Willow in Shaftesbury, Dorset

Italian knitwear brand Mama B (£80-£200) is incredible. We can’t stop selling its cotton fleeces as they are so practical, comfortable and warm. We have also just had new stock in from Belgian brand Myrine, and the dresses are doing well, priced between £80 and £120. Then, of course Masai is selling, and that’s really across all product categories. It’s difficult to tell what will do well this season, because for us it’s just getting started.







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