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66 Spirit Fashion

Four stores including 7 Silver Street, Bradford on Avon, Wiltshire

Who you need to know Owner Rose Webster

Brands include Almost Famous, American Vintage, Ash, Butter by Nadia, Chinese Laundry, Creenstone, Sandwich

Spirit Fashion opened in 1999 as a one-store indie and is now a four-store mini-chain. It is the brainchild of owner Rose Webster, who is determined to offer a destination where customers can uncover great product at an affordable price.

Webster maintains a great mix of both style and price, with lower-priced lines such as young fashion brands Vero Moda and Ichi sitting alongside the likes of Karen Cole and Save the Queen!

Can Webster share the secret behind her success? “It would be lovely to think it was down to creating a happy shopping environment,” she says.

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