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99 Nichols & Co

5 Bridge Street Row East, Chester

Who you need to know Owners Ronnie Nichols, Jean Myles, Julie Mellor and Zahra Jones

Brands include Ally Capellino, Cannisse, Kokomarina, Myrine & Me, Oxmo, Vivienne Westwood

In a stunning historic terrace in the city of Chester sits Nichols & Co, a striking womenswear store renowned for sourcing unique labels.

That’s why co-owner Ronnie Nichols believes the store has such big fans. “We have a very avant-garde style, which is quite distinctive,” he says.

Last year the owners fired off an email to Professor Richard Weston after his acclaimed silk scarves were featured on BBC2’s Britain’s Next Big Thing. Soon enough, Nichols & Co became one of the few selected stockists to be selling the scarves.

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