A new department store that champions independent businesses has opened in Norwich.
Managing directors Thomas and Kindi Tembo have launched Boutique Fusions at 25/27 Bedford Street. The 11,161 sq ft store is set over five floors and comprises 12 departments including fashion, kidswear, homeware and food.
Independent retailers and brands have taken spaces within the store and can take home 100% of their sales in return for paying a quarterly fee to cover business rates, rent, utilities and office space.
Among those to have launched in Boutique Fusions is plus-size etailer Slink Boutique, which has opened its first concession on the back of a “whirlwind” debut autumn 13 season.