Bath’s SouthGate shopping centre has invited indies to apply for units in an effort to add diversity to the retail mix.
The SouthGate development, in the southern part of Bath city centre, which already hosts multiples including New Look and All Saints, will open its final phase in September. It has 13 units reserved for independent single- and multi-branded retailers in a central area that will be branded Little SouthGate.
The units vary in size from 300 sq ft to 1,300 sq ft. DTZ, the agent for landlords Multi Development and Aviva Investments, expects 70% of the units to be filled by fashion indies, with the remainder being let to indies selling complementary categories such as cosmetics and homeware.
DTZ is in talks with a number of multi-brand indies and small brands and expects to have arrangements finalised by the end of July.
Indies will be offered preferential rental deals that will be tailored to the size of the business. DTZ director Caroline Loveland said: “Our ideal is a five-year lease with a base rent and turnover top-up but we’ve been discussing early break options for less established indies to add some flexibility.”
She added: “We’re determined to get the retail mix right, so we will be very creative with rental lengths and rates for the right retailers.”
Loveland said seven units were in the advanced stages of negotiation.
DTZ will host an event on June 24 to show other interested indies around the development. For more information, email firstname.lastname@example.org.
“We’re inviting indies that are quite far down the line with their negotiations on units to chat to other indies. We are hoping this will breed a sense of community,” said Loveland.
The event will be held in collaboration with Bath Fashion Museum and Bath Spa University’s fashion design degree course, both of which will create exhibitions for the event to promote Bath as a diverse indie fashion destination.