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Menswear independent Fallen Hero to close its stores

Lincolnshire menswear independent retailer Fallen Hero has shut its recently opened branch in Gainsborough and is also set to close its Scunthorpe shop.

Fallen Hero was set up in Scunthorpe in 1983. In March this year it added a second branch in Marshall’s Yard, Gainsborough, but this has now closed, barely two months after opening.

The Scunthorpe shop, in The Parishes Shopping Centre, is understood to be closing down soon. Both stores, which stocked brands such as Elvis Jesus, Luke and Religion, had been holding a half-price Sale.

Fallen Hero’s website is still in operation and it is not known if the company intends to wind down its entire business completely. Managing director Darren Comerford did not respond to requests for comment.

The menswear independent sector has been struggling in recent years, with the tough economic climate causing a number of retailers to cease trading.

Just this week luxury menswear indie Anthem closed its doors after more than two-and-a-half years of trading in Shoreditch, London. In February, Southern mini-chain Base fell into administration, citing a squeeze in middle-market menswear and excessive business rates. Another, Duffer Menswear, ceased trading on January 18 and closed its 15 stores in Northwest England.

Readers' comments (3)

  • Sad to read this , many other indies also quietly
    closing around the country, internet , recession
    etc still really taking it's toll

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  • So much for winning awards with Drapers !


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  • Warning for Indies - if it were needed - style over substance gets you nowhere. I'd rather keep my bank manager happy than magazine editors.

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