Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

H&M like-for-likes stifled by heatwave

H&M’s like-for-like sales dropped 4% in August due to an extreme heatwave across Europe which negatively affected sales.

Total group sales rose by 6% in August with the Swedish fast fashion giant reaping the rewards from its store expansion despite hot weather keeping shoppers at bay.

The retailer continued to add to its store portfolio. In the year to August 31 H&M opened 304 stores taking its worldwide shop count to 2,629 compared to 2,325 the year before.

In its third quarter (June 1 to August 31) sales increased by 10% to 33.57bn kronor (£3.14bn) as like-for-like sales remained stable.

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.