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Marks & Spencer eyed Jaeger aquisition

Marks & Spencer has confirmed it eyed a possible acquisition of premium retailer Jaeger last year to boost its fashion brands.

According to the Mail on Sunday, M&S chief executive Marc Bolland considered a bid for the retailer when it ran into difficulty last year. It was later acquired by private equity group Better Capital for £20m.

It is thought that M&S may look at the company again when its backers potentially make an exit in the next few years. M&S has already hired Jaeger’s former chief executive Belinda Earl as style director.

The Jaeger brand, which was established in 1884, has enjoyed a revival in recent years and resonates with the core M&S shopper. It was identified as a good fit alongside its existing brands Per Una and Autograph.

It is understood both M&S and Jaeger declined to comment.

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