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VIDEO: Marks & Spencer unveils Christmas TV ad

M&S has revealed its Christmas ad campaign, featuring presenter Lisa Snowden and model Twiggy, ahead of its launch on TV tomorrow evening.

The ad also stars comedian Peter Kay, singer and presenter Dannii Minogue and former footballer Jamie Redknapp.

The 90-second ad sees Minogue and Snowden model 1920s style flapper dresses and Twiggy and Peter Kay dance around dressed in slick tuxedos. In the final scene the whole cast is surrounded by over 50 dancing Santas.

The campaign, which carries the strapline “Don’t put a foot wrong this Christmas”, launches on November 3 with the first airing of the clothing ad on ITV1 in the ad break during Emmerdale.

Readers' comments (3)

  • I think this ad is totally brilliant. The M&S modelly celeb thing was starting to wear a bit thin but Steve Sharp has done a great job reinventing it for this Xmas. It has all the ingredients. I honestly think this will be an ad consumers will enjoy coming on in the breaks this Xmas.

    What does everyone else think?
    I can't see any fashion retailer beating this but am prepared to be challenged and proved wrong!

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  • Brilliant!

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  • A fantastic TV ad from Marks & Spencer. With references to womenswear, menswear, footwear and kidswear this ad should see a lift in sales across the whole of clothing. Should rivals plough more money into advertising in the run-up to Christmas?

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