A good effort product-wise. The standard of service does not live up to expectations
Six-strap gladiator sandals in a high-spec metallic leather, finished with stud details, climb the ankle and make a statement for spring 10, and an array of ballet flats in patent leather and suede are dainty and delicate. Rounded stud details employed on simple suede flats are pretty yet add a tough edge. More comfort-led slip-on loafer-style shoes in butter-soft leather offer something for the older Russell & Bromley customer.
With seven sales staff on the shopfloor, Drapers would have expected impeccable service but instead staff had a disinterested air and almost seemed snooty. An assistant did eventually approach after Drapers had spent 10 minutes inquisitively handling styles, but was nowhere near as knowledgeable or enthusiastic as the staff in Kurt Geiger. However, the shop is tidy and well kept, if a little dated.
Autumn is historically Russell & Bromley’s best season, when it arguably delivers the best range of boots on the high street. However, for spring the retailer’s heart doesn’t seem to be in it. Not one style turned Drapers’ head and the desire to maintain the high standard of design and quality means the spring range feels over-priced against the rest of the market, with gladiator sandals at £85 and well-made but rather one-dimensional synthetic-soled ballet flats at the same price.