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Shopper Insight: Do you shop on your local high street?

As the latest Great British High Street Awards open for entry, Drapers asked shoppers what they think about their local high streets and what they would do differently. 

The Great British High Street campaign ”supports those working to revive, adapt and diversify high streets”. It runs a series of awards, including Great British High Street Of The Year. With this renwed focus on local high streets and how they can best succeed in mind, Drapers canvassed opinion in Northcote Road in Battersea, south-west London.




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