It’s a touch classic despite the conceptual nature of the store. An encyclopaedia of suits is archived by size so it is easy to see the cloths available. In my size, alongside the black, pinstriped and blue 2sb styles a peacock-ish Glen check 3sb in black and white with a red windowpane over-check is tempting.
It is a beautiful concept with sewing machines in the front of the store being used by a working tailor. The store assistant engages me instantly and though she has to apologise for the lack of a grey tonic, which I ask for, she does a lot to encourage me to try a blue version. “What’s the suit for…try this one…come here”, she says, easing me between four freestanding mirrors before expertly pinning the jacket to fit my form. “We don’t like anyone to leave without a suit that fits perfectly.”
This is a focused store aimed squarely at supplying formalwear for men. Downstairs it is all suits while upstairs is mostly devoted to footwear with shirts also offered. In terms of the tailoring cloths offered, the palette veers from grey and black to blue and tobacco with a couple of euro-pop whites and creams chucked in.
It is a clear offer with prices between £229 and £329. Whisper it though, but I get the feeling that if I push it, £30 could be lopped off the ticket particularly as the strong-arm offer of alterations will hike the price up a touch more.