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What’s selling now: menswear

Find out what’s selling now in the world of menswear.

Occasionwear

Suits from Remus Uomo (£250-£300), The Label (£200-£300) and Ted Baker (£450) have been selling well recently. We’ve noticed that prominent checks and tweed looks have been popular, as well as slim-fit cuts. We’re in the middle of our two-week Sale – the first week was excellent and we’re hoping the second will be just as good.

Gary Tillott Store manager at Goddards in King’s Lynn

 

Occasionwear

Eton spring 18

Eton spring 18

Eton

Jackets that are a little bit different are selling well from Hugo Boss (£299-£499) and Digel (£199-£299), whether it’s tweed or checked patterns. Most people nowadays wear suits with open collars, rather than ties, so shirts with trims have been popular recently, especially from Eton (£115-£135). Trade has been doing pretty well in the past few weeks, so we’re happy.

Craig Cummings Store manager at Man to Man in Southport

  

Mainstream

Peter Gribby knitwear (£50) has done very well for us because of the quality of the collection – most of it in pure wool it has been very popular. Gurteen moleskin trousers (£70) have also been a big hit, as well as Old Guys Rule T-shirts (£20), which are half price at the moment. Trade has been excellent so far this year, and we had a super November and December. I don’t know if it’s because were in a lucky area with a lot of visitors to the town, but I’m delighted.

David Wink Owner of Crosbys in Seaford, Sussex

 

Without prejudice

Without Prejudice

Mainstream

The five-pocket jeans (£95-£99) from Camel Active have been popular recently because the fit is so good. We’ve also seen Without Prejudice jackets (£300) do well as more of an occasion jacket over Christmas, alongside tweed jackets from Gibson London (£220). It’s going to get desperately quiet over the next few weeks, but the past two weeks have been good for trade.

Richard Town Owner of Raymond Town Menswear in Saltaire, West Yorkshire

  

Contemporary

We’ve sold thousands of Stór socks (four pairs for €30/£26.66). They’re made of bamboo and are really soft and comfortable. Customers love Z Zegna, and it is still our top-selling suit (€1,000-€1,400/£888-£1,244), which is exclusive to the shop. Everyday knitwear by Fynch Hatton (€125-€150/£111-£133) has also been popular over Christmas and in the new year.

Martin O’Byrne Owner of Frewen & Aylward in Dún Laoghaire, Dublin

 

Contemporary

Shirts by Claudio Lugli (£80) have fun designs and our customers generally like to look a bit different, so these sell well. Rich Friday shirts (£90-£95) were popular during party season and were bought as Christmas gifts. Santinelli tweed jackets (£250) have also sold really well. Business has been okay, but we haven’t been that busy since Christmas.

Nicki Rice Manager of Jonathan Hawkes in Exeter

 

Scotch & Soda spring 18

Scotch & Soda

Young fashion

The great fit and diversity of colour in Scotch & Soda’s denim means its jeans (£100) are a bestseller. Guide London also have a great selection of colours and trims in its shirts (£70). Tweed is still very popular, so Gibson London jackets (£190) sell well. We did well before Christmas, but people get sick of Sales.

Keiron Clarke Co-director of Ashes Menswear in Bournemouth, Dorset

 

 

 

 

Young fashion

Love Moschino is a new brand for us, and it’s done very well. The branded T-shirts (£84) come with a variety of logos, so there is a bigger choice. Hugo Boss sweat tops (£150) are popular among young men, as are Pyrenex down coats with fur hoods (from £350). The north-west is seeing a push towards these brands, because they are big and bold, and young people like to show off the brands they wear.

Jenny Smith Buyer at Hurleys in Wigan and Bolton

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