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Shopwatch: Farfetch finalists

From far and wide.

The third annual Farfetch Superstore competition featured six retailers - all profiled here - from around the world competing in a public vote to win entry to the network, which provides independents with a platform to sell online. The winner, Restir in Japan, joins more than 300 indie boutiques across 28 countries on the luxury web portal, including past winners Voo in Berlin and Le Mill in Mumbai.

Winner

Restir
Tokyo

As the first Asian boutique to enter the Farfetch network, Restir’s win is timely as Farfetch launched a Japanese-language website in August. The 10,764 sq ft boutique, in Toyko’s Roppongi district, is on three floors and includes menswear and womenswear. Slick monochrome interior fittings, tiled flooring and minimalistic displays show off international luxury labels as well as local and niche designers. Key names include Lanvin, Marc Jacobs, Moncler and Givenchy, although the label selection totals more than 450. Restir also has its own womenswear brand, Le Ciel Bleu, which retails from around £67 for tops to £415 for a wool skirt, and is now available outside of Japan for the first time via Farfetch. There is also a cafe and, among other areas, dedicated spaces for accessories and beauty products.

 

Restir, Tokyo

Restir, Tokyo


Runners-up

Mahani
Dubai

Based on the high-end retail boulevard in the Jumeirah Emirates Towers, Mahani hosts emerging men’s and women’s designers including Christopher Shannon, J JS Lee and Christian Wijnants. The concept store regularly hosts art exhibitions, fashion talks and trunk shows.

 

Mahani, Dubai

Mahani, Dubai

Koon With a View
Seoul

This six-floor store, which includes a coffee shop, emphasises its collaboration with its local community. Designers like Valentino and Carven sit alongside unusual local labels on the extensive brand list while local musicians work with the store on its soundtrack.

 

Koon With a View, Seoul

Koon With a View, Seoul

Common People
Mexico City

Providing ‘uncommon things for common people’ since 2010, this store is in a 1940s-style colonial house in the Polanco district. It sells technology, art and music plus brands such as Y-3, Opening Ceremony and smaller Mexican labels.

 

Common People, Mexico City

Common People, Mexico City

Merchants on Long
Cape Town

Pitched as Africa’s first concept store when it opened in 2010, the colourful Cape Town boutique’s stock is produced in Africa. The brand list includes exclusive men’s and women’s designer collaborations, and founder Hanneli Rupert’s own handbag line Akopi.

 

Merchants on Long, Cape Town

Merchants on Long, Cape Town

Alter
Shanghai

Four-year-old womenswear store Alter in Shanghai carries perfumes and accessories as well as around 30 emerging and international designers including Preen, Thakoon and Jonathan Saunders. Its multi-dimensional shopfit is inspired by artist MC Escher’s mind-bending perspectives.

 

Alter, Shanghai

Alter, Shanghai

 

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