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Simon Berwin, Chief executive, Berwin & Berwin

Ben Sherman’s decision in June to move its tailoring and formal shirts licence from supplier Berwin & Berwin to competitor BMB Group became the talk of the menswear market.

In a bid to secure the position of his supply business, Berwin & Berwin chief executive Simon Berwin quickly focused on gaining a toehold in his number one customer, Moss Bros, buying a 4.28% stake in Moss Bros from members of the founding Gee family via a trust.

He has since raised his stake to 29.9% after buying additional shares from Sir Philip Green, although he has no intention of making a full bid.

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