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Stella McCartney to launch affordable lingerie

Premium womenswear designer Stella McCartney is to launch a range of everyday lingerie, which will be available in stores from August.

Although McCartney has been designing lingerie since 2008, this new range will launch under her eponymous Stella label and aims to be more practical and affordable.

The collection consists of five bra shapes including moulded underwire, balconnet, plunge, strapless and a new style called supernatural, which is completely wireless.

Prices for the collection range from £40 to £45 for a bra and £19 to £22 for knickers.

The range will be available from August in Stella McCartney boutiques and online at as well as at select department stores, etailers and independents including Harvey Nichols, Harrods, Net-A-Porter and Matches.

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