Emily Sutherland
Emily Sutherland is a features writer at Drapers, writing about a wide range of issues including ecommerce, technology and multichannel retail. She joined the Drapers team in 2016 and has previously worked on titles in the hospitality industry.
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Stories
Drapers Investigates: the true cost of online retailSubscription
Drapers investigates the real costs of running an online operation for fashion retailers, and analyses what steps retailers can take to make the most of this fast-growing route to market.
Shoppers fail to pick up £228m of click-and-collect ordersSubscription
Online shoppers in the UK failed to pick up around £228m of click-and-collect orders over the past year, new research shows.
Forever Unique launches plus sizeSubscription
Womenswear brand Forever Unique has launched its first plus-size collection.
Sports Direct asks government about auditor problemSubscription
Sports Direct has reportedly asked the UK government to clarify what it should do if it cannot appoint a new auditor.
Birkenstock strides beyond the comfort zoneSubscription
Oliver Reichert, CEO of heritage footwear brand Birkenstock, tells Drapers why it is broadening its product offer, entering new categories and expanding into new markets
Hello Harpenne: River Island owner's new womenswear labelSubscription
River Island Holdings is launching a new womenswear label, Harpenne. Its managing director explains why challenging times demand bold decisions.
Franks' sustainable retro womenswearSubscription
Vintage-style womenswear brand Franks is launching its first collection for autumn 19.
Solid Moda gets ready for a rebootSubscription
Before a refresh next year, the spring 20 edition of Moda met with broad approval from visitors.
Moda spring 20: the best of the brands Subscription
See Drapers’ pick of the new brands and stand-out names from the spring 20 edition of contemporary trade show Moda at the NEC in Birmingham on 4-6 August. All prices are wholesale.
Comment: Putting the preppy pep back into Jack Wills Subscription
Mike Ashley’s Sports Direct has acquired lifestyle retailer Jack Wills for £12.8m. What will it take to revive the flagging business?
