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VIDEO EDIT: Victoria's Secret & DC Shoes, an unlikely pairing

Miranda Kerr and Ken Block twist and turn in new videos for the brands but in entirely different ways

Something for the weekend at this late hour. Victoria’s Secret has launched a new Cotton lingerie line so who better than Australian angel Miranda Kerr to show it all off? No, I can’t think of anyone either.

And now for something completely different but still just as frivolous. Ken Block, the world famous stunt driver has done a few donuts for DC Shoes. The brand got great swathes of San Francisco shut off to create every boy racer’s dream - empty streets in which to lark about in a zooped-up set of wheels without fear of being nicked by the boys in blue.

Come to think of it, these are both pretty high up on the teenage boy’s required viewing list, but as a means to promote the brand, how effective do you think video content is? I’d be interested to hear your views on how well it’s worked for you, or hasn’t, and what makes a successful viral fashion video in the comments.

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