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Vivienne Westwood franchisee creates indie

Vivienne Westwood franchise partners Richard Duncalf and Oscar Pinto-Hervia are opening their own multi-branded luxury fashion independent in Manchester.

The duo, who operate eight Vivienne Westwood franchise stores across the country, plan to open an independent called Hervia Bazaar in late February 2010. A transactional website – Herviabazaar.com – will go live in January 2010.

The pair are seeking a 2,000 sq ft store in Manchester, close to their Vivienne Westwood franchise shop in Spring Gardens.

Hervia Bazaar will stock about 20 designer menswear, womenswear and accessories labels, which will be a mix of established brands and emerging designers. The retailers are in talks with brands including Alexander McQueen and Helmut Lang with a view to stocking them in the store, and will visit London Fashion Week next week to source new labels.

The partners previously ran an indie called Hervia in Manchester, which opened in 1993 but closed when it was hit badly by the 1996 IRA bombing in the city.

Duncalf added: “We had a roll-out deal with Vivienne Westwood [for eight stores] and we always said that when we reached that point we’d relaunch our store under a different name.”

The franchise partnership with Vivienne Westwood will continue as is but no further stores are planned in the near future.

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