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Wet weather boosts John Lewis sales

Fashion sales at department store John Lewis jumped 9.1% last week as new launches drove interest in stores and wet weather saw shoppers snap up Barbour jackets.

The retailer reported an overall sales growth of 9.1% to £57.42m in the week to July 23 as wet weather helped drive a pre-holiday spending spree.

The growth in fashion was helped by new launches from shirting brand Thomas Pink and the new Triumph Essence Lingerie range. British heritage brand Barbour had a “bumper week” and women’s handbags saw a 14% increase in sales..

Positive sales growth was witnessed across the country with 15 branches seeing year-on-year sales growth. Cambridge reported the highest rise of 13.1%, and the Reading branch saw the greatest decline of 10.8%. posted a 45.6% year-on-year rise driven by a rise in fashion sales which was helped by new products and schoolwear.

Sarah Morris, head of merchandising operations, said: “This week signals the end of our first half as well as the start of the school holidays. With summery weather forecast we expect sales of seasonal merchandise as well as new season stock to maintain our current trading momentum in to the second half.”

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